Press

News from across
the group.

Follow the development of Formenta Group and its brands through acquisitions, investments, awards, new initiatives and important milestones.

Ernströmgruppen and Formenta Group

Ernströmgruppen becomes new majority owner of Formenta Group

Formenta Group welcomes Ernströmgruppen as a new long-term partner to the Nyholm family and majority owner of the company.

The partnership marks a new chapter for Formenta Group and creates strong opportunities for continued growth and expansion. With shared values and a long-term perspective, Ernströmgruppen and the Nyholm family will continue to develop Formenta Group and its brands together.

JO Flagstang

The group acquires JO Flagstang

In 2024, Danomast A/S acquired all shares of JO Flagstang , a well-known Danish e-commerce retailer specialising in flagpoles and accessories.

The company becomes part of Formenta Group, further strengthening the Group’s position in the Nordic market.

Nothin Award

The Nyholm family receives the Nothin Award

In 2022, the Nyholm family received the prestigious Nothin Award in recognition of their work in developing and growing Formenta Group.

The award celebrates entrepreneurial excellence and long-term contributions to Swedish industry.

Solar panels at Formenta's factory in Värnamo

Formenta installs 600 solar panels in Värnamo

In 2022, Formenta installed 600 solar panels on its factory in Värnamo, Sweden.

The installation provides an annual production of approximately 230,000 kWh, strengthening the company’s long-term sustainability efforts.

Uteprodukter and Jansson & Partner

The group acquires Jansson & Partner

In 2022, Formenta Group acquired all shares of Jansson & Partner , founded in 1980, from Tony Jansson and his family.

Jansson & Partner brings deep expertise and a strong product range within outdoor waste bins and is a well-established and reputable brand in the industry.

Formenta's factory in Värnamo

Formenta is awarded the Architecture Prize

In 2021, Formenta — together with architect Magnus Thureborn, landscape architects Mareld, and interior architects RumRum from Malmö — was awarded Värnamo Municipality’s Architecture Prize.

The jury’s motivation

“The building is elegant in its simplicity, refined in its relatively large scale, and striking in its contrast between a strictly closed volume and a highly generous open glass façade on the northern office section. It is a building with clarity and a strong identity, one that stands out and asserts its presence both within the industrial area and to travellers along the E4 motorway.”

Prince Daniel's Fellowship

Henrik Nyholm and Eric Smith accepted to Prince Daniel's Fellowship

Henrik Nyholm and Eric Smith, founders of Uteprodukter.se , were accepted to Prince Daniel's Fellowship .

The two-year programme gives participants the opportunity to develop their businesses together with selected mentors from Swedish trade and industry. The mentor for Uteprodukter.se was Bo Lundevall, founder of Dustin.se .

Formenta builds a new factory

In 2019, Formenta presented the project for a new 5,700-square-metre factory and headquarters in Värnamo, located beside the E4 motorway.

The architect for the project was Magnus Thureborn and the landscape architect was MARELD, both based in Gothenburg. Formenta planned to move to the new location in early 2020.

Fingal Johnsson

Formenta Group acquires AB Fingal Johnsson & Söner

On 2 January 2019, Formenta Group completed the acquisition of the family-owned AB Fingal Johnsson & Söner , founded in 1928.

Fingal Johnsson became a new brand within the Group and added important products for safe outdoor lighting solutions.

Flaggfabriken Kronan

Kronan moves to new premises

In June 2017, Flaggfabriken Kronan moved to newly built premises at Andesitgatan 14E in Helsingborg.

Danomast

New Managing Director at Danomast

In 2017, Jess Lykke Pedersen was announced as the new Managing Director of Danomast A/S .

Entrepreneurs of the Year

Henrik, Carl and Peter Nyholm were awarded Entrepreneurs of the Year 2014 in the City of Värnamo.

Flaggfabriken Kronan

Formenta Group acquires Kronan

In June 2014, Formenta Group acquired the majority of shares in Flaggfabriken Kronan in Helsingborg, one of Sweden’s market leaders in commercial flags, founded in 1932.

The acquisition gave Formenta Group a broader range of products for outdoor visual communication.

Danomast

Formenta Group acquires Danomast

Formenta Group acquired the majority of shares in Danomast A/S in Denmark and became one of the market leaders for fibreglass flagpoles worldwide.

Danomast became a new brand within Formenta Group and opened up opportunities in several new markets.

Building for
what comes next.